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Thursday, July 2, 2009

Freebie from Enfamil for Nursing Moms

I nursed my son for 16 months, so I'm a big proponent of breastfeeding.

But I know that many women struggle with breastfeeding, and support is so important to new mothers. I was lucky enough to attend a breastfeeding class before giving birth and receive coaching at the hospital. But my biggest supporter was my mom, who nursed all three of her children and encouraged me and praised me as I was learning the ropes with my son.

I know many women who wanted to breastfeed but who ultimately abandoned those plans. Barring any medical complications, I believe that any woman who wants to can breastfeed her baby. But adequate support is crucial, especially in the beginning.

Breastfeeding is tough, and there's a learning curve. Some women may experience sensitivity, and some babies may have difficulty latching on in the beginning. Then there are those worries about milk supply and whether the baby is getting adequate nourishment.

I'm thrilled to be able to offer my blog readers a terrific freebie from Enfamil, the baby formula folks. Enfamil is offering nursing moms a breastfeeding support kit, which includes tips, advice and product samples. I received something similar when my son was a baby, and my kit included a great insulated bag, DHA nutritional supplements and all kinds of other goodies.

If you're a nursing mom or know one, please sign up for your Enfamil breastfeeding support kit.



Speaking of baby formula, as a new nursing mom, I was adamantly against feeding my son formula or feeding him from a bottle. I was afraid that he'd take to the bottle and thus would end our breastfeeding journey.

But I changed my mind quickly, realizing that my milk and formula both did a great job in nurturing my baby and helping him grow healthy and strong.

My son weighed 9 lbs, 13 ounces at birth, but he lost quite a bit of weight in his first week of life. So much, that our pediatrician recommended supplementing 2 ounces of formula after every breastfeeding. I cried when she "prescribed" that course of action, thinking that I'd somehow failed in my very first act as a mother.

But I soon realized that supplementing with formula was taking some of the pressure off of me, and it actually made me more successful at breastfeeding. Eventually, we were able to stop supplementing entirely.

However, I always kept a carton of formula on hand. I never had much success with pumping -- never had the patience for it -- so having formula on hand allowed me to leave my son in the capable hands of his Daddy or grandparents. I never had to worry that my son would be hungry in my absence because he there was always formula -- almost as good as his mother's milk -- in the cabinet.

If you're a nursing mom or if you plan to nurse, I would encourage you to sign up for the breastfeeding support kit from Enfamil. I would also encourage you to accept any free formula samples your pediatrician and obstetrician offer. Even if you plan to breastfeed exclusively, you may find that having a backup plan relieves some of the stress.

Finally, I also signed up to receive gift checks for formula from Enfamil. If you have to buy formula in a pinch, why should you pay full price for it? I've also given away formula gift checks to other moms. I still remember the gratitude from one young couple with twins when I gave them gift checks worth $16 while waiting in the grocery line. They were obviously strapped for cash, and they couldn't stop thanking me for my little act of kindness.

If you're a breastfeeding mom, I salute you. And if you're a breastfeeding mom who needs some support and a cheerleader, please feel free to send me a message or leave a comment here. I'm happy to share my own experiences with you.

Now, go cuddle those babies.

2 comments:

  1. Everyone please add the page BABYFOODZONE. Save yourself money & time on all your babys needs! Visit BABYFOODZONE.COM, and enter code FORMULA5 at checkout for $5 off any formula over $100. FREE FAST shipping on orders over $100. Spread the word! they are so good thats the only reason i would post this .

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  2. Why would a formula company provide mothers with "breastfeeding support kits" when it would seem to be against their financial interest? Because those kits actually lead to shortened duration of breastfeeding. (See http://well.blogs.nytimes.com/2008/03/20/formula-freebies-cut-breastfeeding-time/?pagemode=print.) If you're serious about wanting to breastfeed, get advice from an IBCLC, La Leche League leader, or other suitably qualified individual. Keeping formula in the house "just in case" is likely to lead to problems with breastfeeding (http://www.phdinparenting.com/2010/03/17/new-study-on-impact-of-free-formula-on-breastfeeding-rates/), which is why the WHO's International Code of Marketing of Breast-milk Substitutes prohibits free formula samples and marketing to parents (http://www.who.int/nutrition/publications/code_english.pdf). Formula companies know that the material in the "breastfeeding support kits" actually serves to undermine breastfeeding; if the kits didn't generate a profit, formula companies wouldn't provide them. If you would allow your child to receive "smoking prevention advice" from Joe Camel or the Marlboro Man, then go ahead and take Enfamil's bait; otherwise, leave it.

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